Icelandair recently unveiled its second generation of amenity kits for Business Class as a part of its winter 2024 collection. The kits are created in partnership with artist Sara Riel, in collaboration with Kysupply to design and develop two distinct concepts.
The amenity kits include an Icelandair leaflet, Verso cosmetics (face moisturizer and lip balm), eyeshades, socks, earplugs, and three differently colored postcards featuring illustrations of Iceland’s vegetation by Sara Riel.
Crafted from high-quality kraft paper made in Germany, the bags embody Skysupply’s commitment to creating sustainable, meaningful, and long-lasting products with a second use, providing holistic experiences during and after the journey.
Reflecting Iceland’s strong environmental ties, Skysupply used 100% sustainable kraft paper for the bags. The toothbrush is crafted from eco-friendly bamboo, and the packaging of the toothbrush/paste set and earplugs is made of paper. The socks are produced from recycled polyester, and the sleeping mask is crafted from recycled TC. The discreet imprint on the kraft paper bags and banderoles encourages reuse.
This environmentally friendly amenity kit, rooted in local culture, is designed to enhance the guest’s onboard and post-journey experience, elevating the travel experience with Icelandair to a new holistic level.