Vietjet Thailand is getting ready to roll out in-flight entertainment (IFE) for the very first time, enhancing the passenger experience across its fleet of 18 Airbus narrowbody aircraft, with plans to expand the service to its upcoming Boeing 737 MAX jets. The new service will be powered by the Blueview digital platform and delivered through Bluebox Wow, a leading IFE system.
Designed to offer passengers an engaging and seamless onboard experience, the IFE service is supported by Bright Sky Media, a regional advertising partner that will help bring exciting branded content onboard. Passengers can look forward to enjoying a wide selection of movies, TV shows, music, games, and other interactive content right from their devices.
“We’re always looking for new ways to surprise and delight our passengers,” said Pinyot Pibulsonggram, Vietjet Thailand’s Vice President of Commercial and Customer Service. “With Bluebox’s technology and Bright Sky Media’s creative content, we’re offering something special while still keeping our low-cost model.”
Kevin Clark, CEO of Bluebox, shared the team’s enthusiasm: “We’re thrilled to partner with Vietjet Thailand. Their energy and passion for this project is infectious, and it’s exciting to see the interest from advertisers who want to reach this growing audience. Blueview is flexible, scalable, and perfect for low-cost carriers aiming to build a digital future.”
Blueview is more than just a movie platform. It allows passengers to shop onboard, stream content, and even make secure payments. It also integrates with crew systems and gathers data to help airlines improve service and boost ancillary revenue.
This move represents a major step in Vietjet Thailand’s transformation as it sets its sights on expanding both its fleet and international route network. The IFE system will make longer flights more enjoyable and reflects the airline’s commitment to evolving into a modern, digitally connected carrier.
So whether you’re flying for business or taking off on holiday, Vietjet Thailand is getting ready to offer a smoother, more entertaining journey. Keep your devices handy, your next flight could feel a lot more like home.
