Page 29 - Aircraft Interiors Today - June - July 2024 Issue
P. 29

PASSENGER EXPERIENCE


                Emirates celebrates one year



                  of Premium Economy travel


                                         to Singapore







































                           mirates recently celebrated its first   points and a side cocktail table. The experience
                           anniversary of debut of its Premium   is rounded off with expertly curated in-flight
                           Economy product in Singapore. The   amenities, an inventive menu, and extensive
                    Eairline has so far carried about 26,000   beverage options, including the Chandon Vin-
                    passengers on nearly 730 four-class A380   tage Brut 2016, a global exclusive to Emirates
                    flights on the Singapore-Dubai route from   Premium Economy passengers.
                    June 2023 to May 2024. The airline’s Premium   Rashed Alfajeer, Emirates’ Manager for
                    Economy product was especially popular    Singapore & Brunei, said: “We are delighted
                    among families and solo travellers from Singa-  to commemorate the first anniversary of the
                    pore, with top outbound destinations including   launch of Emirates’ Premium Economy in
                    London, Dubai, Paris, Barcelona, and New York   Singapore which serves as the ideal middle
                    JFK.                                      ground between Economy Class and Business
                     Emirates’ Premium Economy can be experi-  Class, offering travellers a more cost-effective
                    enced on flights EK 354 and EK 355 between   choice for comfort and luxury in the sky. So
                    Singapore and Dubai, which takes passenger   far, customers from Singapore have loved the
                    comfort to new heights with an extensive suite   product and shown great interest in it. Demand
                    of features that transforms the journey itself   and seat load are both highly positive. We are
                    into a destination.                       committed to offering our passengers the dis-
                     The Premium Economy cabin is located at the   tinctive Emirates experience whenever they fly
                    front of the main deck with 56 seats laid out in   with us, and will continue innovating to provide
                    a 2-4-2 configuration. In the cabin, every inch   customer-centric, future-forward services.”
                    of space anticipates customer needs with a   The product is currently deployed to 16
                    generous seat pitch and width for working and   destinations worldwide, including London
                    relaxing, and customised features that offer   Heathrow, New York JFK, Houston, Melbourne,
                    function and convenience like in-seat charging   Tokyo Narita, Osaka and Sao Paolo.



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